11 April 2012
|
CNN
When film documentarian Maria Agui Carter and other
Latino producers banded together 13 years ago to address their
underrepresentation in mass media, the mission seemed daunting and
desperate, Carter said. The
National Association of Latino Independent Producers now touts a
newsletter of industry trends with 10,000 subscribers, and this week the
group will address how the nation's second-largest group watches more
television, buys more movie tickets and consumes more media than any
other ethnicity - and yet comprises less than 1 percent of executives in
Hollywood. The group's efforts have taken on urgency as the latest U.S. census
shows that Hispanics have exceeded the 50 million mark and are
officially the country's second-largest population group, surpassing
African-Americans. At its annual conference beginning Friday in Universal City, California,
the group will honor actress Rita Moreno, who has won an Oscar, an Emmy,
a Tony and a Grammy Award, and will feature a keynote speech by director
Robert Rodriguez, who will be launching a new cable network called El
Rey for Latino and general audiences. NALIP describes itself as the
nation's pre-eminent association for Latino independent film and video
makers. The NALIP 2012 conference, called "Diverse Voices, Universal Content,"
is chiefly sponsored by Time Warner (the parent company of CNN) and the
National Latino Media Council.
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